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Privacy policy

This Privacy Policy governs the manner in which Alberta Diamond Exchange collects, uses, maintains, and discloses information collected from users (“User” or “Users”) of the website (“Site”). This privacy policy applies to the Site and all products and services offered by Alberta Diamond Exchange. It will notify Users of the following:

  • What personally identifiable information is collected from Users through the web site and how it is used and with whom it may be shared.
  • What choices are available to you regarding the use of your data.
  • The security procedures in place to protect your information.
  • How you can correct any inaccuracies in your information.

This privacy policy applies to the Site and all products and services offered by Alberta Diamond Exchange.

Personal Identification Information

We may collect personal identification information from Users in a variety of ways, including, but not limited to, when Users visit our site, register on the site, place an order, fill out a form, subscribe to our newsletter and in connection with other activities, services, features or resources we make available on our Site. Users may be asked for, as appropriate, name, email address, mailing address, phone number, credit card information,

Users may, however, visit our Site anonymously.

We will collect personal identification information from Users only if they voluntarily submit such information to us. Users can always refuse to supply personal identification information, except that it may prevent them from engaging in certain Site related activities.

Non-Personal Identification Information

We may collect non-personal identification information about Users whenever they interact with our Site. Non-personal identification information may include the browser name, the type of computer and technical information about Users means of connection to our Site, such as the operating system and the Internet service providers utilized and other similar information.

Web Browser Cookies

Our Site may use “cookies” to enhance User experience. The User’s web browser places cookies on their hard drive for record-keeping purposes and sometimes to track information about them. Users may choose to set their web browser to refuse cookies or to alert Users when cookies are being sent. If Users do so, note that some parts of the Site may not function properly.

How We Use Collected Information

Alberta Diamond Exchange collects and uses Users personal information for the following purposes:

  • To improve customer service
  • User information helps us to more effectively respond to customer service requests and support needs.
  • To personalize User experience
  • We may use information in the aggregate to understand how our Users as a group use the services and resources provided on our Site.
  • To improve our Site
  • We continually strive to improve our website offerings based on the information and feedback we receive from Users.
  • To send periodic emails

Alberta Diamond Exchange is the sole owner of the information collected on this site. The only information Alberta Diamond Exchange has access to collect is information that was voluntarily given when registering in the Site such as; name, address, phone and billing information via email or another direct contact from you. Alberta Diamond Exchange will not sell or rent this information to anyone.

Alberta Diamond Exchange will use User information to respond to information requests, or regarding other reasons Users contact us. Alberta Diamond Exchange will not share User information with any third party outside of the organization, other than as necessary to fulfill the request of the User, e.g. to ship an order.

The email address Users provide for order processing, will only be used to send information and updates

pertaining to an order. It may also be used to respond to User inquiries, and/or other requests or questions. If User decides to opt-in to our mailing list, they will receive emails that may include company news, updates, related product or service information, etc. If at any time the User would like to unsubscribe from receiving future emails, we include detailed unsubscribe instructions at the bottom of each email or User may contact us via our Site.

Your Access To And Control Over Information

Users may opt-out of any future contacts from us at any time. Users can do the following at any time by accessing “My Account” in Site or directly through email or telephone.

  • See what data we have about Users, if any.
  • Change/correct any data we have about Users.
  • Have us delete any data we have about Users.
  • Express any concern Users have about our use of personal data
How We Protect Your Information

Alberta Diamond Exchange adopts appropriate data collection, storage, and processing practices and security measures to protect against unauthorized access, alteration, disclosure or destruction of a User’s personal information, username, password, transaction information and data stored on our Site.

Alberta Diamond Exchange takes precautions to protect User information. When Users submit sensitive information via the website, all information is protected both online and offline.

Wherever Alberta Diamond Exchange collects sensitive information (such as credit card data), that information is encrypted and transmitted in a secure way. Users can verify this by looking for a closed lock icon at the bottom of the web browser, or looking for “https” at the beginning of the address of the web page.

Sensitive and private data exchange between the Site and its Users happens over an SSL secured communication channel and is encrypted and protected with digital signatures.

While Alberta Diamond Exchange uses encryption to protect sensitive information transmitted online, we also protect all information offline. Only employees who need the information to perform a specific job (for example, billing or customer service) are granted access to personally identifiable information. The computers/servers in which we store personally identifiable information are kept in a secure environment.

Sharing Your Personal Information

We do not sell, trade, or rent Users personal identification information to others. We may share generic aggregated demographic information not linked to any personal identification information regarding visitors and Users with our business partners, trusted affiliates, and advertisers for the purposes outlined above. We may use third-party service providers to help us operate our business and the Site or administer activities on our behalf, such as sending out newsletters or surveys. We may share your information with these third parties for those limited purposes provided that we have been given permission.

Changes To This Privacy Policy

Alberta Diamond Exchange has the discretion to update this privacy policy at any time. When we do, an updated revision date will be written at the bottom of this page. We encourage Users to frequently check this page for any changes to stay informed about how we are helping to protect the personal information we collect. It is the Users responsibility to review this privacy policy periodically and become aware of modifications.

Your acceptance of these terms

By using this Site, you signify your acceptance of this policy and terms of service. If you do not agree to this policy, please do not use our Site. Your continued use of the Site following the posting of changes to this policy will be deemed your acceptance of those changes.

Contacting us:

If you have any questions about this Privacy Policy, the practices of this site, or your dealings with this site, please contact us at:

Alberta Diamond Exchange
366 Aspen Glen Landing
SW #234
Calgary, AB T3H ON5, Canada